Hey everyone,
For those of you who are new, I’m Wes, one of the SEO Specialists here at Real Estate Webmasters.
Although I focus primarily on SEO and copywriting, I have a fair bit of experience with PPC, as well. I wanted to spark a conversation about an often overlooked element in leveraging PPC campaigns to their fullest potential - landing pages.
When executed correctly, landing pages are pivotal in converting prospects into leads. They serve as a bridge between our ads and our audience, and their effectiveness lies in their focus and relevance to the viewer’s search intent.
In fact, we recently published a blog about PPC landing pages on our website. If you haven’t read it yet, I highly recommend it.
With that being said, I’d like to drum up a some conversation about your experience with landing pages. What’s worked? What hasn’t? Let’s discuss and learn from each other.
Let me know your thoughts - I look forward to hearing back.