How To Write SEO Descriptions For Real Estate Tips & Examples for Agents, Websites & Companies Strong, optimized descriptions are crucial to real estate marketing. They can boost online visibility, enhance user engagement, strengthen your brand, and give you an…
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Long Tail Real Estate Keywords Recently I gave a talk about internet marketing and SEO for real estate at the Ohio Association of Realtors. During my talk, I discussed how companies like Zillow, Redfin, and Realtor (dot) com have convinced the whole real estate…
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Real Estate SEO & Domain Authority I want to talk about domain authority and how it applies to SEO for real estate websites. This is an SEO topic that I think most Realtors® Team leaders, Brokers, and even real estate SEO experts don’t have a strong grasp on, yet it…
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Optimizing Content For Real Estate Websites There's a saying in SEO that “Content Is King”, but how you structure your content for each page is sometimes just as important as the content itself. Internet users are a fickle breed, so you want to make sure you…
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If you don't have an SSL certificate on your website, you need to change that. Once a nice-to-have, SSL certificates are now as necessary as having a URL. You can not, should not, and will not have a successful website without one. Althought Google led the way, other…
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Towards the end of 2017, we surveyed close to 300 real estate agents across North America, checking in with nearly 200 of those Realtors to find out where they plan to spend their marketing budgets in 2018. We broke the agents into three cohorts based on GCI: GCI…
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4 Biggest Real Estate SEO Mistakes We live and breathe real estate SEO here in the writing department at REW, which means we see all the incredibly awesome things that are happening in the SEO world. It also means that we see the site-crippling mistakes people are…
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